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Optimize Communications
Leverage reporting to take action on performance and changing trends. Anywhere along the journey you can add mobile communications, update contact data, or connect to the Salesforce CRM to create leads, contacts, or cases. Drive valuable engagement at the right moment, just the way your audience prefers.
Explore the Possibilities
Reach your constituents with the world's #1 email marketing platform. Use data from every department to build smarter email; from basic campaigns to sophisticated personalized messages. Gain relevant feedback across marketing, sales, and service from the office or on your mobile app with in-depth reporting.
Consolidate your Efforts
Salesforce Outreach and Engagement for Government combines all your marketing efforts into one solution. Personalize and automate messaging across email, social, mobile, advertising and web. Customization allows for predictive content, analytics, customer journeys, and robust data management.
Leverage Data
Data is key to effective messaging. With Contact Builder, view behavioral or demographic data from a variety of sources including mobile SMS, email, data extensions, and even direct from your Sales or Service Cloud.
Engage at Scale
Manage how interactions inform and impact agency customer experience. Use web forms to manage subscription preferences and gather information on language, region, topics of interest, and more.
Build Content
Create landing pages, micro sites, mobile push pages, and social tabs while collecting additional data using Content Builder. Easily create content using drag and drop elements, then publish at the click of a button.
Create a Journey
Whether it's for on-boarding, long-term engagement, or a short-term promotion, Customer Journeys are a series of communications meant to move recipients from general awareness to a more thorough understanding of your message.
Integrate Touchpoints
Identify the moments that define the customer experience and use them to power 1-to-1 relationships. Harness all of your customer data to build personalized messaging and continually adjust paths based on current and predicted behavior.
Make Messages Matter
Trigger interactions based on real-time events like website visits or closed service cases. Add decision filters and send dynamic emails leveraging customer preferences. Communicate seamlessly across email, SMS, push notifications, ads, web landing pages, and apps — so your customers get the right information, wherever they are.
Operate with Ease
Use content blocks to populate email designs quickly, with best-in-class templates designed by industry experts. Whether taking advantage of drag-and-drop functions or utilizing HTML code, building personalized messages that inspire action is a painless process.
Optimize Communications
Leverage reporting to take action on performance and changing trends. Anywhere along the journey you can add mobile communications, update contact data, or connect to the Salesforce CRM to create leads, contacts, or cases. Drive valuable engagement at the right moment, just the way your audience prefers.
Explore the Possibilities
Reach your constituents with the world's #1 email marketing platform. Use data from every department to build smarter email; from basic campaigns to sophisticated personalized messages. Gain relevant feedback across marketing, sales, and service from the office or on your mobile app with in-depth reporting.
Consolidate your Efforts
Salesforce Outreach and Engagement for Government combines all your marketing efforts into one solution. Personalize and automate messaging across email, social, mobile, advertising and web. Customization allows for predictive content, analytics, customer journeys, and robust data management.
Leverage Data
Data is key to effective messaging. With Contact Builder, view behavioral or demographic data from a variety of sources including mobile SMS, email, data extensions, and even direct from your Sales or Service Cloud.
Engage at Scale
Manage how interactions inform and impact agency customer experience. Use web forms to manage subscription preferences and gather information on language, region, topics of interest, and more.
Build Content
Create landing pages, micro sites, mobile push pages, and social tabs while collecting additional data using Content Builder. Easily create content using drag and drop elements, then publish at the click of a button.
Create a Journey
Whether it's for on-boarding, long-term engagement, or a short-term promotion, Customer Journeys are a series of communications meant to move recipients from general awareness to a more thorough understanding of your message.
Integrate Touchpoints
Identify the moments that define the customer experience and use them to power 1-to-1 relationships. Harness all of your customer data to build personalized messaging and continually adjust paths based on current and predicted behavior.
Make Messages Matter
Trigger interactions based on real-time events like website visits or closed service cases. Add decision filters and send dynamic emails leveraging customer preferences. Communicate seamlessly across email, SMS, push notifications, ads, web landing pages, and apps — so your customers get the right information, wherever they are.
Operate with Ease
Use content blocks to populate email designs quickly, with best-in-class templates designed by industry experts. Whether taking advantage of drag-and-drop functions or utilizing HTML code, building personalized messages that inspire action is a painless process.
Optimize Communications
Leverage reporting to take action on performance and changing trends. Anywhere along the journey you can add mobile communications, update contact data, or connect to the Salesforce CRM to create leads, contacts, or cases. Drive valuable engagement at the right moment, just the way your audience prefers.
